Leading AI-powered maintenance solutions startup Fracttal announced today it has closed a $35 million USD funding round led by U.S. private equity firm Riverwood Capital.
The round included participation from all existing investors, including Seaya Ventures, Kayyak, GoHub, and Amador. As part of the investment, Riverwood Capital executive director Federico Storani will join Fracttal’s board.
“It means a lot to us that all of our current investors, especially Seaya Ventures alongside Kayyak, GoHub, and Amador, are doubling down. It’s a strong signal. They’ve seen the product mature, the technology scale, and the impact we’re having with customers, and they’re choosing to continue backing us in this next phase,” said Christian Struve, CEO and co-founder of Fracttal.
“Fracttal is uniquely positioned for continued global expansion, with strong momentum in Latin America and a rapidly growing footprint in Europe. We are excited to work with Christian and the Fracttal team as they scale internationally and continue advancing the future of predictive, intelligent maintenance,” Storani added.
Initially, the startup was founded to modernize and democratize maintenance operations in asset-intensive industries. It now works with over 1,500 customers, and its platform enables organizations to monitor asset performance and anticipate failures using AI, IoT data, and advanced analytics.
The Fracttal One AI-powered solution centralizes all maintenance operations through open integrations with any enterprise-system and third-party IoT sensors, as well as its proprietary portfolio of IoT hardware. Meanwhile, Fracttal Sense enables organizations to operate with greater efficiency, safety and sustainability.
The Madrid-based company currently manages over 20 million registered assets in over 60 countries. Its customers operate in the manufacturing and facilities maintenance industries, including Iberostar, Acciona, Veolia, Coca Cola and FedEx.
With the new funding, the startup plans to accelerate its expansion across Latin America and Europe, focusing on key markets like Mexico and Brazil – where it has already seen strong product-market fit, marquee customers and growing demand from mid-market and enterprise clients seeking predictive maintenance.
In a 2025 study, the company found that only 2% of firms in Spanish-speaking countries had implemented AI in its maintenance operations, although 64% planned to or were already running pilot programs.
Pressing challenges the company must overcome, however, include lack of specialized technical skills within companies, resistance to change from organization and leadership, noted high initial investment costs, and distrust in AI results.
For this, Fracttal will allocate a significant portion of the recent investment to product development, with a strong focus on enhanced AI and agentic capabilities, IoT sensor technologies, and advanced vertical functionalities. The company will also scale its teams across engineering, data science, product, sales, marketing and customer success, while strengthening its internal structure to scale sustainably.
In parallel, the startup will actively pursue inorganic growth opportunities, including strategic acquisitions and partnerships, to accelerate market expansion, deepen product capabilities, and consolidate its leadership in key regions.
“Having Riverwood Capital as a partner marks a turning point for us,” Struve emphasized. “They know how to scale technology companies globally, how to build durable businesses, and how to support founders who aim to transform entire industries. Their support comes at the perfect time for our global ambitions, strengthening our leadership in Latin America and accelerating our expansion in Europe, a region where we see a massive opportunity to deploy our AI-driven vision for the future of maintenance.”
In Latin America, a 2025 paper published in the PAKAMUROS Scientific Journal, highlighted the need for a flexible approach, investment in technology and training, and collaboration between industry and academia in the ever-evolving maintenance industry – all core principles which guide Fracttal’s work.
The company fosters a “Maintenance Heroes” culture, in which its professionals are guided by perseverance, radical truth, continuous learning, collaboration, and forward thinking.
“Fracttal was born from the conviction that maintenance must move from reactivity to proactivity, and be a driver of significant operational efficiency gains. It should be a source of intelligence and safety, not a burden,” Struve concluded.
“Long before launching Fracttal, we saw thousands of companies struggling with manual processes and outdated spreadsheets, and we knew there was a better way. Today, AI is accelerating this shift, and Fracttal is at the forefront with a platform built on predictive and agentic capabilities that transform maintenance into a competitive advantage.”
Disclosure: This article mentions clients of an Espacio portfolio company.
